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June 2005

INCREASING ONLINE SEARCH EXPOSURE TO THE AASP

The American Academy of Spine Physicians (AASP) will be enhancing visibility of the organization and of its members by adding an unprecedented volume of information about the spine and spinecare into the online Public Information Center. This will give the AASP the largest database of its kind on the internet.

 The material will be placed in a way that the spiders and browsers will pick up on key words thus bringing in visitors who are searching on a variety of topics. Many people will type in key words such as their symptoms or the name of a condition.

The PIC information will inform the public and help lead them to the NATIONAL DIRECTORY OF SPINE PHYSICIANS so they can seek care from a specialist in their area. The sheer volume of information in the PIC will increase AASP member visibility on all of the Internet browsers.

( Visit the National Directory of Spine Physicians )



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